What is content strategy?
Content Strategy Services

A content strategy is a focused plan to publish regular content with a goal, rather than creating pieces infrequently or on an ad-hoc basis

  • Strategy and planning
  • Content production
  • Publishing
  • Promotion
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Industry experts
Why you need a content strategy

Most companies realise that today, content marketing is the most effective way to attract, convince and convert more visitors to

  • 1. It can improve your SEO, increasing your traffic
  • 2. It can improve your Google Ads quality score
  • 3. It improved on-site engagement and conversions
  • 4. It builds trust and loyalty
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WHAT’S INCLUDED?
The Four Elements of a Content Marketing Strategy

Content Strategy Services

Appnovation offers a full suite of content strategy and consulting services meant to provide businesses

Digital Content Strategy

With primarily a focus on digital channels and experiences as the backdrop for what content is created and promoted

Content Strategy Basics & Lifecycle

Useful and usable content, that is well structured, and easily found is vital to improving the customer

Competitor analysis

Through the use of data and analysis, we provide performance-based content strategies, aligned with business goals.

Content research and ideation

Through the use of data and analysis, we provide performance-based content strategies, aligned with business goals.

Keyword research and SEO guidelines

Through the use of data and analysis, we provide performance-based content strategies, aligned with business goals.

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02034413438